A recent report from Europol warns that by 2026, as much as 90 percent of online content could be generated by artificial intelligence, raising concerns that the web might be even more jammed with useless garbage in a few short years than it is today.
Futurism reports that a recent study by Europol suggests that by 2026, up to 90 percent of online content could be artificially generated. This staggering figure has sent ripples through various sectors, from journalism and art to technology and law enforcement. Synthetic media, which refers to content generated or manipulated using artificial intelligence, is not a new phenomenon. However, its rapid proliferation has raised eyebrows and concerns alike.
“In most cases, synthetic media is generated for gaming, to improve services or to improve the quality of life,” the report states. While AI-generated content has its merits — such as enhancing user experience in gaming or streamlining customer service — it also opens the door to more nefarious uses. “The increase in synthetic media and improved technology has given rise to disinformation possibilities,” the report adds.
The report states: “On a daily basis, people trust their own perception to guide them and tell them what is real and what is not. Auditory and visual recordings of an event are often treated as a truthful account of an event. But what if these media can be generated artificially, adapted to show events that never took place, to misrepresent events, or to distort the truth?”
The report also raises existential questions for artists, writers, and other content creators. In a world increasingly dominated by AI-generated content, what is the role of human creativity? Will artists and writers adapt to this new landscape, or will they be overshadowed by algorithms that can produce content at scale?